Graduation Internship – Market Research in Sports

Are you a passionate Commercial Economics student ready to dive into the dynamic world of sports? Do you have an analytical mindset and a drive to deliver real insights? Join us for your graduation internship and help us better understand the sports market through in-depth research!
About the Assignment
We’re looking for a motivated student to conduct a comprehensive market research project in the sports sector. The goal is to explore trends, opportunities, and consumer behavior within a specific area of the sports industry – this could include sports participation, fan engagement, sponsorship potential, or brand positioning.
You will have the opportunity to shape the project to match your interests and academic requirements, in close collaboration with our marketing and business development teams.
What You’ll Be Doing
- Define research objectives and develop a research plan
- Conduct qualitative and/or quantitative research (interviews, surveys, desk research)
- Analyze data and translate findings into actionable insights
- Present your conclusions in a clear, professional report
- Advise our team on strategic opportunities based on your findings
What We’re Looking For
- A 3rd or 4th year Commercial Economics (or similar) student
- Strong interest in sports and marketing/strategy
- Experience with market research methods and tools (e.g. surveys, interviews, data analysis)
- Independent, proactive, and analytical thinker
- Excellent command of English (written and spoken)
What We Offer
Our founders have over 40 years of experience in software development and entrepreneurship in a highly competitive market, enabling us to quickly adapt to changes. In short, we offer an entrepreneurial environment in sports and IT, working with major international partners. You’ll join a relatively small organization with the space to contribute ideas in a true scale-up structure with a startup mentality. Together, we’ll help sports events market their events internationally.
- A meaningful graduation project with real business impact
- Internship compensation of EUR 450,-
- Guidance from experienced professionals in the sports industry
- Access to relevant data, tools, and networks in the sports industry
- Lunch and other refreshments are free to grab
- A relaxed and dynamic working environment with amazing colleagues, located in the heart of Groningen
- A stable employer with a strong business model
About XS2Event
XS2Event is a leading technology platform that supports sports and ticketing companies in over 40 countries, offering official tickets to the world’s largest sports events. Our mission is to make sports events more accessible to the travel industry.
Interested in this position?
Interested in this position? Please send your application to vacatures@xs2event.com. We look forward to hearing from you!
Kick off your career in the world of sports – we’d love to hear from you.